Our Mission

One day, our world will be completely interactive. Our mission is to realize this future, and make anything interactive.

A Smarter Way To Do Things

It all started with a group of friends at Berkeley’s Haas School of Business. Inspired by an attempt to make a wine bottle smart by adding product integrity, counterfeiting and consumer engagement, we created a solution that brings the internet of things to every part of your life without the battery. As the concept developed and conversations with engineers, investors and developers evolved, it became clear that we had created something that could allow people to communicate in a new and very powerful way.

We believe that smarter products create meaningful engagements – and we’re here to foster that relationship, bringing technology and storytelling together to innovate in this space.

We are
Innovators | Builders | Mobile App Experts

Our team blends mobile technology expertise, ad sales, packaging and enterprise execution knowledge with experience from companies such as Microsoft, Orange, Monvera, and C Magazine.

  • Vik Thairani
    Vik ThairaniCEO & Founder
  • Nivas Chervirala
    Nivas CherviralaCTO & Founder
  • Nedda Bakhshi
    Nedda BakhshiVP Business Development & Co-Founder